Wild Babs' Story
Wild Babs™ is a gluten free wild rice snack line, packaged in the wild colors that reflect my energy and passion for maintaining a healthy well-being. I am always on-the-go and crave snacks with bold tastes, light and crunchy textures, healthy fats, and good carbs. My innovative line of Wild Babs Coco-Noms™ have all these qualities, plus they provide a substantial energy boost any time throughout the day.
After two years of physically demanding labor to commercialize my recipe formulas, working insane hours, and managing multiple consultants, all the while operating my existing specialty food business, Wild Babs Coco-Noms were born. I hope you love them!
Wild Babs is the energy-boosting snack you can feel great about eating! Wild Babs Coco-Noms are made with coconut and the ancient grains sorghum and wild rice. The four delicious flavor choices include Fruit Smoothie, Chocolate Chip Macaroon, Peanut Butter Cup, and Pad Thai. My favorite is the Peanut Butter Cup!
A member of the Research Chef Association since 2013, I’m a research and development chef and culinary innovator of rice-based products for the ingredient market. Over the years, I have been pioneering wild rice crisps while creating numerous product ideas for some of the biggest food brands. This work inspired me to create a line of healthy wild rice-based snacks.
An easy grab ‘n go option, Wild Babs Coco-Noms come in a portable resealable pouch that’s perfect for snacking at your desk or for stashing in a backpack. Enjoy Coco-Noms right out of the bag or sprinkle them on yogurt or ice cream. Nom as you see fit!
PRODUCTS
Where to buy coco-noms
Manhattan
A Matter of Health, 1347 First Ave., New York, NY 10021
Amish Market, 240 East 45th St., New York, NY 10017
Amish Market, 731 9th Ave., New York, NY 10019
Battery Place Market, 77 Battery Place, New York, NY 10280
Brooklyn Fare, 666 Greenwich St., New York, NY 10014
Brooklyn Fare, 431 W 37th St., New York, NY 10018
Commodities Natural Market, 165 1st Ave., New York, NY 10003
Corner Grocery, 140 Orchard St., New York, NY 10002
East Village Organic, 124 1st Ave., New York, NY 10009
Elm Wellness, 56 7th Ave., New York, NY 10011
Etc. Eatery, 345 5th Ave., New York, NY 10016
Food for Health, 1653 Third Avenue, New York, NY, 10028
Foragers, 300 West 22nd St., New York, NY 10011
Garden of Eden, 7 East 14th St., New York, NY 10003
Garden of Eden, 2780 Broadway, New York, NY 10025
Gary Null, 2421 Broadway, New York, NY 10024
Gracefully, 101 West End Ave., New York, NY 10023
Green Symphony, 255 W 43rd St., New York, NY 10036
The Health Nuts, 835 2nd Ave., New York, NY 10017
The Health Nuts, 1208 2nd Ave., New York, NY 10065
The Health Nuts, 2611 Broadway, New York, NY 10025
Jubilee Marketplace, 180 Riverside Boulevard, New York, NY 10069
New Stand, Brookfield Place, World Trade Center, 230 Vesey St, New York, NY 10281
Westerly Market, 911 8th Ave., New York, NY 10019
Westside Market, 77 7th Ave., New York, NY 10001
Westside Market, 84 3rd Ave., New York, NY 10003
Westside Market, 2589 Broadway, New York, NY 10025
Westside Market, 2840 Broadway, New York, NY 10025
Zabar’s, 2245 Broadway, New York, NY 10024
Queens
Greenbay Marketplace, 3206 Broadway, Queens, NY 11106
Natural Frontier Market, 12-02 Jackson Ave., Long Island City, NY 11101
Natural Frontier Market, 31-28 Ditmar Blvd., Astoria, NY 11105
Vitality & Health, 4603 Broadway, Astoria, NY 11103
Brooklyn
Brooklyn Fare, 200 Schermerhorn St., Brooklyn, NY, 11201
Brooklyn Harvest Market, 25 North St., Brooklyn, NY 11211
City Acres Market, 11 Broadway, Brooklyn, NY 11245
Foragers, 56 Adams St. Brooklyn, NY 11201
Mekelburg's, 293 Grand Ave., Brooklyn, NY 11238
Mom & Pop's Organic Market, 147 Smith St., Brooklyn, NY 11201
About Babs
Barbara D. Mattaliano is a food entrepreneur, co-founder of Goose Valley Natural Foods, founder of the Wild Babs brand, and creator of the Coco-Noms Ancient Grain Clusters snack line. For the past decade, she’s been marketing and selling specialty rice, while helping chefs and food manufacturers create menu items and food products. Early in her career, she worked with two youth organizations including Discovering Justice, educating the city's youth about the justice system and civic responsibility and Do Something, one of the largest organizations in the country for teens and social change.
Beyond her passion for cooking, fitness, and travel, she’s motivated by the desire to inspire, educate, and empower young people to be healthy, active, and entrepreneurial. You’ll find Babs around retailers in the NYC area demoing her Coco-Noms, driving excitement in the market, and appealing to consumers’ growing preference for healthy better-for-you snacks that taste delicious. Babs holds a B.S. in Education from Boston University and M.A. in Education from Lesley University. She currently resides in New York City.